Question: What Is A High Engagement Rate?

Who uses Instagram the most?

Leading countries based on Instagram audience size as of January 2021 (in millions)Audience in millionsUnited States140India140Brazil99Indonesia859 more rows•Feb 8, 2021.

What time is Instagram most active?

Friday, 9 a.m.–4 p.m.Looking at Instagram as a whole, the most consistent engagement can be found Monday through Friday, 9 a.m.–4 p.m. Engagement becomes lower every day before 6 a.m. and after 9 p.m, but compared to other platforms, Instagram does have scattered points of engagement on weekends and mornings.

How does TikTok calculate engagement rate?

TikTok Engagement Rate is calculated as the sum of likes, comments, shares and divided by the number of views.

How is reach calculated?

The basic formula for calculating reach is impressions divided by frequency (reach = impressions/frequency).

What is average engagement?

between 12 and 18 monthsThe average engagement length in the U.S. is between 12 and 18 months, which explains why winter is the most popular time to get engaged, but summer is the most popular time to get married.

Who has the highest Instagram engagement rate?

FinlandIn February 2020, the country with the highest engagement rate for Instagram influencers was Finland, with 5.51 percent. In other words, 5.51 percent of Finland’s influencers’ audience liked or commented on their posts in the measured period. The second-highest engagement rate was in Greece at five percent.

How is engagement rate calculated?

The engagement rate is used to measure the level of interaction by followers from content created by a user. It is calculated as total engagement divided by total followers, multiplied by 100.

How much money does 10k Instagram followers make?

< 10,000 Followers According to a recent survey, these accounts can make up to, on average, $88.00 per post. However, most micro-influencers hold off on charging upfront so they can first garner a larger, long-term presence.

How much engagement rate is good on Instagram?

Instagram engagement rates are actually declining for everyone – and they have been all year. Right now, a good engagement rate is about 1-4%, but the average number has been hanging around 2.4% early this year.

What is a good engagement rate on Facebook 2020?

Above 1% engagement rate is good; 0.5%-0.99% is average; and below 0.5% engagement likely means that you need to realign your messages to that of your audience’s expectations and in the process attract more compelling and engaging messages from your community members.